Language and keywords can be used in a similar way to creating works of art, once you understand the basic principals and have extensively researched your subject things become second nature. After all blogs are usually maintained by an individual who creates regular entries of commentary, descriptions of events, etc. enhancing their content with other material such as graphics or video so usually the driving force behind the blog comes from the creativity of a single individual. Entries are commonly displayed in some sort of chronological order, which means ideas and information grow and develop over time. To write a successful blog requires the ability to reduce and intuitively create content – this is the way to write a successful blog. Creating text that flows, with apparent ease is like a painter who is confident with their medium – they make it look easy. There are many different types of blogs, differing not only in the type of content, but also in the way that content is delivered or written.
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There is no point in leaving your business web site with static content. Your website is not there to be admired like a still life painting or photograph, it has to be constantly changing or your visitors will get bored and all your clients will go elsewhere.
An out of date blog or website sends out the wrong signals to your clients, blogs that have more frequent and regular posting schedules tend to develop an audience and client base quicker.
Personal blogs The personal blog, an ongoing diary or commentary by an individual, is the traditional, most common blog. Personal bloggers usually take pride in their blog posts, even if their blog is never read. Blogs often become more than a way to just communicate; they become a way to reflect on life, or works of art. Blogging can have a sentimental quality. Few personal blogs rise to fame and the mainstream, but some personal blogs quickly garner an extensive following. One type of personal blog, referred to as a microblog, is extremely detailed and seeks to capture a moment in time. Some sites, such as Twitter, allow bloggers to share thoughts and feelings instantaneously with friends and family, and are much faster than emailing or writing.
Corporate and organizational blogs A blog can be private, as in most cases, or it can be for business purposes. Blogs used internally to enhance the communication and culture in a corporation or externally for marketing, branding or public relations purposes are called corporate blogs. Similar blogs for clubs and societies are called club blogs, group blogs, or by similar names; typical use is to inform members and other interested parties of club and member activities.
By genre Some blogs focus on a particular subject, such as political blogs, travel blogs (also known as travelogs), house blogs, fashion blogs, project blogs, education blogs, niche blogs, classical music blogs, quizzing blogs and legal blogs (often referred to as a blawgs) or dreamlogs. Two common types of genre blogs are art blogs and music blogs. A blog featuring discussions especially about home and family is not uncommonly called a mom blog. While not a legitimate type of blog, one used for the sole purpose of spamming is known as a Splog.
By media type A blog comprising videos is called a vlog, one comprising links is called a linklog, a site containing a portfolio of sketches is called a sketchblog or one comprising photos is called a photoblog. Blogs with shorter posts and mixed media types are called tumblelogs. Blogs that are written on typewriters and then scanned are called typecast or typecast blogs; see typecasting (blogging).